The fictional beverage From the Mike Judge film Idiocracy is now available in the Form of a Bright Green, Highly-caffeinated, Electrolyte-Packed, “Thirst-Mutilating” Energy Drink. Let’s take a look at what this bad boy is all about! What better way than to see it through their youtube video. We at EnergyThis have personally tasted the drink and thouroughly enjoyed it.
Brawndo? The Thirst Mutilator
Who needs bottled water when you have cans of Brawndo? Omni Consumer Products, working with industry leader Redux Beverages, and in agreement with 20th Century Fox Films, are bringing the future to life. Officially licensed from the 2006 dystopic hit Idiocracy by Mike Judge (Office Space, Beavis and Butthead, King of the Hill), Brawndo: The Thirst Mutilator is a refreshing and energizing lemon-lime endurance supplement beverage. It’s bright green with a smooth tangy flavor, and packed with 200 mg of caffeine, taurine, inositol, guarana, and electrolytes. It’s available in a yellow, 16 oz aluminum can, promently featuring the logo and the insightful commentary from the movie: “It’s got what plants crave!”
Already receiving tremendous response, Brawndo: The Thirst Mutilator was recently named “One of the top ten movie products we wish we had” and one of the “Best of 2007” by Maxim Magazine. It was chosen as the official drink of the 2007 Berkeley Film Festival, and has appeared on G4TV, Wired, the Onion, and more recently, has been all over the most widely-trafficked social news sites: Slashdot, Digg, Fark, and more.
“We are proud to have brought Brawndo: The Thirst Mutilator to market with the current industry leader in beverage innovation” said Omni Consumer Products Founder, Pete Hottelet. “Brawndo: The Thirst Mutilator is a perfect fit with Redux’ product vision, which stands for quality and character,” added Redux Founder, Jamey Kirby. “With Brawndo we have an excellent way to support Mike Judge’s creative work, as well as provide a great tasting drink. Even those who don’t know the movie will enjoy its great taste and superior endurance supplementation.”
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Energy drinks are always pushing the fact that they have Guarana extract.. What in the world is it and why is it in just about every energy drink?
Guarana (pronounced gua-ra-na) is a shrub found in the Amazon Rain Forest. Guarana seeds are known to be one of the richest sources in caffeine and have almost 3 times more than coffee beans. It’s become more and more popular in America as it’s known to stimulate and increase mental alertness, fight fatigue and increase physical stamina. Some say that Guarana may supress appetite and increase the ability to burn fat. Often times, Guarana is marketed as a unique stimulant, distinct from caffeine. This is to take advantage of the fact that not many people are aware that caffeine is found in many different plants.
Be sure to never ingest too much guarana! If you experience difficulty urinating or vomiting after drinking 10 Bawls Guarana Energy Drinks than you’re more than likely experiencing a Guarana overdose. So don’t do it, but if you did… you know where to buy it.
In May of 2007 Coca-cola purchased Glaceau, the maker of Vitamin water for $4.1 billion. I find this to be a bit insane considering the experts say Glaceau is only worth half of this, more like $2 billion. It looks like they’re working on taking over the beverage industry as a whole. Word on the street is that Coca-cola is considering the purchase of the “Honest Tea” brand. We don’t know how much stake Coca-cola is interested in but if they do make the purchase, this would give them a piece of the organic industry.
Coca-cola seems to be positioning themselves for a bright future. In today’s industry the energy drink world is booming and everyone is entering. Fortunately, Coca-cola has a large piece of the market with Full Throttle, Rockstar, NOS, Enviga, and now Vitamin Energy drinks. Trends change and it looks like they’re looking to stay diversified whether it be the energy drinks, cola drinks, waters, and now organic tea drinks. They’re sure to be ready no matter which way consumers turn. I think it’s a great move and just shows that Coca-cola in my opinion will continue to be a leader.
An italian TV ad by Red Bull was yanked early this month after an ANGRY Catholic Priest thought it was “Blasphemous”. Father Demarco Damanti, from Sicily wrote Red Bull asking them to stop running it.. and well of course Red Bull had no hesitations in complying. What a bunch of sissies! Check out the video below and let us know your thoughts. It’s geared towards the Christmas season and the three wise men…
I just love the fact that the fourth “Wise Man” was not offering one can of Red Bull, but it’s obvious the guy bought in Bulk! More than likely he bought it at our store.
Kids will do the craziest things! I read a story this morning about a bunch of moron kids who broke into a Bomba Energy Drink factory warehouse where the company was storing their old outdated drinks. The kids were breaking into the facility and guzzling the drinks by the hand fulls.
Supposedly the drinks were 3 years old and could be dangerous or cause illness. Uh, you think? Could you imagine these youngsters in class all jacked up on caffeine? That’s how school yard riots break out!
I’ve tried a billion energy drinks but have yet to find one like this! I wonder if there are any “warnings” on the label… Let us know if you experience something like this. This is a commercial from an energy drink called BURN. We currently don’t stock it but the commercial itself is histerical, so let us know what you think.
Ingredients:
All natural, no artificial colors, no high-fructose corn syrup, no artificial flavor, no preservatives: Carbonated water, sucrose, citric acid, sodium citrate, natural flavors
In May of 2007 Coca-cola purchased Glaceau, the maker of Vitamin water for $4.1 billion. I find this to be a bit insane considering the experts say Glaceau is only worth half of this, more like $2 billion. It looks like they’re working on taking over the beverage industry as a whole. Word on the street is that Coca-cola is considering the purchase of the “Honest Tea” brand. We don’t know how much stake Coca-cola is interested in but if they do make the purchase, this would give them a piece of the organic industry. 
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